defter*
defter / katalog / GRA 325
GRA 325

Visual Literacy

Visual Literacy treats images as a language you can read, decode, and write back in, not just decorate with — the workshop is built around the idea that designers need a working grammar of seeing before they can communicate visually. You'll move through a steady rhythm of drawing exercises, semiotics-driven assignments on rhetorical figures and metaphor, a pictostory, and a final illustrated project, with Arnheim, Elkins, and Mirzoeff feeding the conceptual side. It's an elective studio that sharpens the analytical and illustrative instincts you lean on across the rest of the graphic design track, from typography to advertising work.

Credit3ECTS5FacultyFaculty of Art, Design, and ArchitectureBölümGraphic Design

Önerilen kaynaklar 3 kitap

📖
Önerilen
Art and Visual Perception
Arnheim, Robert
📖
Önerilen
Visual Literacy
James Elkins
📖
Önerilen
Visual Culture
Nicholas Mirzoeff

Haftalık müfredat 14 hafta

Hafta 1
Course Introduction
Hafta 2
Lecture 1: Visual Literacy: The Basics
Hafta 3
Assignment 1: Story writing: planning a story
Hafta 4
Workshop 1: Expressing yourself in drawing
Hafta 5
Assignment 2: A line is a dot that went for a walk
Hafta 6
Lecture 2: Visual Literacy - What Images Mean / Semiotics and common terms / Cognitive and denotive meaning / Typogram / Synecdoche / Metaphor and Metonym / Simile / Analogy / Paradigm.
Hafta 7
Assignment 3: Rhetorical Figures
Hafta 8
Assignment 3 (continued): Rhetorical Figures
Hafta 9
Workshop 3: Using Images: Continuity / Juxtaposition / Vista / Pattern
Hafta 10
Midterm Project: Assignment 4
Hafta 11
Assignment 5: Pictostory
Hafta 12
Assignment 5: (continued) Pictostory
Hafta 13
Final Project: Assignment 6
Hafta 14
Final Project: Assignment 6 (continued) / Following week: Portfolio Review

Ders notları — henüz yok

GRA 325 için defter ekibi henüz not yazmadı.

İlk dosyayı sen atarsan — not, slayt, geçmiş sınav, çözüm, cheat-sheet, ne varsa — defter ekibi öğrenci paylaşımlarından bu dersin notlarını yazar. Drive linki / PDF / ZIP, hepsi olur.

← katalog

⚠️ FZ engelleyen şartlar

Course Learning Outcomes: Course Learning Outcome Assessment Develop illustrative skills using various tools and methods of illustration. In-class attendance In-class participation Project Midterm Term project Develop analytical and creative visual practice in terms of graphic design techniques. In-class attendance In-class participation Project Midterm Term project Learn and apply the principles of color theory to through various exercises. In-class attendance In-class participation Project Mid

Hocalar 0 bu dönem · 1 geçmiş

Geçmişte ders veren (1 kişi)
Marek Brzozowski