Business Capstone Project

This capstone course involves a semester-long project carried out with an actual company to enable students to apply their business functional area knowledge in an actual business setting and to develop a holistic perspective on business practice. With this objective, the course first will involve a classroom component where the students will review their business functional area knowledge and develop integrative case analysis skills. Based on this preparation, students will then launch their field project to engage with an actual company, to identify and frame business problems and challenges that they face based on various data sources (both primary and secondary), and to articulate these in a detailed and contextualized case report. Finally, students will analyze and provide a solution for a business case, and communicate/present their proposed solutions in multiple professional formats.