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THM 125

Introduction to Tourism and Hospitality in the Digital Age

This course frames hospitality and tourism as an operations problem where every department — front office, housekeeping, F&B, accounting, sales — runs on integrated IT systems like Opera and Fidelio, and the goal is to understand how those pieces actually fit together to serve a guest. You'll move between lectures and on-site seminars led by the managers of the Bilkent Hotel, visit the rooms, kitchen, and restaurants, and be assessed through two quizzes and written midterm and final exams. As a Year 1 entry point for the THM track, it gives you the vocabulary and industry map you'll need before diving into the more specialized revenue, marketing, and sustainability courses that follow.

Credit3ECTS5BölümTourism and Hotel Management

Değerlendirme 100% — 4 adım

15%
35%
35%
15%
Quiz Quız 1, Quiz 2 30%
Midterm:Essay/written Midterm 35%
Final:Essay/written Final 35%

Önerilen kaynaklar 1 kitap

📕
Zorunlu
Hotel Operations Management
David K. Hayes; Jack D. Nınemeier; Allisha A. Miller
2017/3rd Ed. · Pearson Required - Lecture Notes: for the last three weeks of the course

Haftalık müfredat 14 hafta

Hafta 1
Overview of the hospitality industry (Chapter 1)
Hafta 2
Human Resources and IT technologies, (Chapter 5 - Seminar by the HR Manager of the Bilkent Hotel)
Hafta 3
Accounting and IT technologies, (Chapter 6 - Seminar by the Accounting Manager of the Bilkent Hotel)
Hafta 4
Revenue Management, Distribution Channels, Intermediaries (Chapter 7)
Hafta 5
Sales & Marketing and agreements with OTA’s, use of social media (Chapter 8 - Seminar by the Marketing and Sales Manager of the Bilkent Hotel)
Hafta 6
The Front Office and IT technologies – Fidelio / Opera (Chapter 9 - Seminar by the Front Office Manager of the Bilkent Hotel)
Hafta 7
Housekeeping (Chapter 10 - Seminar by the Housekeeper of the Bilkent Hotel, and visit to hotel rooms)
Hafta 8
Midterm Exam
Hafta 9
Food and Beverage and IT technologies – Fidelio / MC (Chapter 11 - Seminar by the Food & Beverage Manager of the Bilkent Hotel, and visit to the kitchen and restaurants of the hotel)
Hafta 10
Property Operation and Maintenance, (Chapter 12)
Hafta 11
Personal Safety and Property Security, contemporary surveillance systems (Chapter 13)
Hafta 12
UNWTO Tourism Highlights report, understanding the economic impact of the tourism industry; fundamentals of tourism terminology.
Hafta 13
The Destination, characteristics of successful destinations, attractions as main attributes of destinations.
Hafta 14
Sustainable destinations and policies; basic concepts and terminology of sustainable development.

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Geçmiş GPA dağılımı 14 dönem · ort. 1.50

DönemCourse CPA
2025-2026 Fall 2.15 1 sec · 28 öğr
2024-2025 Fall 1.54 1 sec · 26 öğr
2024-2025 Spring 1.73 1 sec · 16 öğr
2023-2024 Fall 0.99 1 sec · 35 öğr
2023-2024 Spring 1.71 1 sec · 19 öğr
2022-2023 Fall 1.35 1 sec · 15 öğr
2022-2023 Spring 0.93 1 sec · 12 öğr
2021-2022 Fall 1.86 1 sec · 18 öğr
2021-2022 Spring 1.25 1 sec · 11 öğr
2020-2021 Fall 1.23 1 sec · 14 öğr

Aggregate course GPA — Bilkent STARS'tan public data. Hoca-bazlı per-section detayı için STARS evaluation report →. Öğrenci anket cevapları KVKK kapsamında defter'de tutulmaz.

⚠️ FZ engelleyen şartlar

Totaling at least 35,75 / 65 before the final exam.

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